Brand Development at Osaze is for organizations that are ready to move beyond “we have a logo” and step into a clear, confident identity. It’s the process of defining who you are, how you talk about yourself, and how you show up visually everywhere you appear—on your website, social profiles, print pieces, presentations, and more. Instead of guessing at your message every time you create something new, Brand Development gives you a foundation and a shared language your whole team can use.
We start with discovery and positioning: conversations about your mission, values, audience, and goals, plus a review of your current materials and how similar organizations show up online. From there, we clarify your core story—who you serve, what problems you solve, and what makes you different—and turn that into concrete messaging pieces: a one‑sentence description, short and long “About” copy, and 3–5 key messages and talking points. We also define your voice and tone so your communication feels consistent, whether it’s on your homepage or in a one‑page handout.
Next, we shape your visual identity and put it all into a practical brand guide. That usually includes logo creation or refinement, a color palette, typography choices, basic layout examples, and simple do’s and don’ts so things don’t drift over time. We end with a rollout plan that outlines what to update first (website, social headers, email signatures, print materials) and how to share the new brand with staff, leadership, and your audience. The result is a toolkit you can hand to anyone—team members, vendors, partners—and know they’ll be able to represent you accurately.
Brand Development projects with Osaze start at $3,200, with pricing adjusted based on the depth of research, number of stakeholders involved, and how many real‑world applications (like print pieces or slide templates) you want us to include. You can use Brand Development on its own or combine it with Complete Web Design and a hosting plan for a full relaunch. However you pair it, the goal is simple: stop guessing at your brand one piece at a time, and invest once in a clear identity that supports every part of your online presence moving forward.
